FORT WASHINGTON, Pa., December 30, 2016 – A new survey conducted online among over 2,000 U.S. adults by Harris Poll on behalf of Nutrisystem, Inc. (NASDAQ: NTRI), a leading provider of weight-management products and services, reveals that one in two Americans who have ever resolved to lose weight for the New Year claim they are/were very/somewhat willing to go to extreme measures to do so.
For many, the New Year is synonymous with resolutions — 45 percent of Americans usually make New Year’s Resolutions, but only eight percent fully achieve their resolution, according to a study from the University of Scranton Journal of Clinical Psychology.
“We often make unrealistic resolutions, especially when it comes to losing weight,” says Dawn Zier, President and CEO of Nutrisystem, Inc. “We make it too difficult on ourselves. Extreme measures are just hard to keep up, in addition to being bad for you. As a result, often by the third week in January, resolutions begin to die.”
Studies have shown that the single best predictor of long-term weight loss, is short-term weight loss, as early results positively reinforce new behaviors. With this in mind, Nutrisystem recently announced the clinically-tested Nutrisystem® Lean13 program, designed to deliver weight loss of up to 13 pounds and seven inches in the first month. As with all Nutrisystem® programs, it provides safe and meaningful weight loss with no fads or gimmicks. Plans include comprehensive support and counseling options from trained weight loss coaches, registered dietitians and certified diabetes educators available seven days a week from the Company’s award-winning contact center.
In addition, the health benefits resulting from even modest weight loss are evident. Losing five to ten percent of body weight can lead to improvements in blood pressure, blood cholesterol and blood sugars.  A seven percent weight loss for those at high risk for prediabetes can reduce risk of diabetes by 58%. 
“We are committed to providing customers with weight-loss solutions that are not extreme. We don’t believe in fad diets,” added Zier. “We are about educating customers on how to lose that healthy one to two pounds per week consistently and learning how to keep it off. And if you start now, you could be down 40 pounds by summer.”
This survey was conducted online within the United States by Harris Poll on behalf of Nutrisystem from December 8-12, 2016 among 2,054 adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables. For complete survey methodology, including weighting variables, please contact Deanna Every, firstname.lastname@example.org.
About Harris Poll
Over the last 5 decades, Harris Polls have become media staples. With comprehensive experience and precise technique in public opinion polling, along with a proven track record of uncovering consumers’ motivations and behaviors, Harris Poll has gained strong brand recognition around the world. Contact us for more information.
About Nutrisystem, Inc.
Nutrisystem, Inc. (NASDAQ: NTRI) is a leader in the weight loss industry, having helped millions of people lose weight over the course of 45 years. The Company’s multi-brand approach to weight loss includes two distinct programs for 2017. From the flagship Nutrisystem® brand comes the clinically-tested Nutrisystem® Lean13 program, designed to deliver weight loss of up to 13 pounds and seven inches in the first month. In 2017, South Beach Diet® plan becomes a new structured meal delivery weight loss program, offering a safe, effective method of weight loss following the acquisition of the brand in December 2015. Additional Nutrisystem branded weight-loss products include Fast 5 and Turbo 10, as well as multi-day kits and individual products at select retail outlets. The Company also owns multiple branded shake lines including NutriCrush® Shakes, Turbo Shakes™ and Shake360™.
As the flagship brand for Nutrisystem, Inc., Nutrisystem offers clinically-tested, structured food delivery programs that integrate seamlessly with the digital platform NuMi® by Nutrisystem. The Nutrisystem® Lean13 program, new for 2017, offers customers more than 150 foods with no artificial colors, flavors or sweeteners and more than 120 foods with no artificial preservatives. All Nutrisystem® programs include comprehensive counseling options from trained weight loss coaches, registered dietitians and certified diabetes educators and can be customized to meet specific dietary needs and preferences, including the Nutrisystem® D® program for people with Type 2 diabetes or pre-diabetes. Nutrisystem provides customers the flexibility to align their diet with the US Healthy Eating Meal Pattern, as recommended by the USDA Dietary Guidelines. For more information, go to Nutrisystem Newsroom.
 Reference for 5%: Blackburn G. (1995). Effect of degree of weight loss on health benefits. Obesity Research 3: 211S-216S. 2 Reference for 10%: NIH, NHLBI Obesity Education Initiative. Clinical Guidelines on the Identification, Evaluation, and Treatment of Overweight and Obesity in Adults. Available online: http://www.nhlbi.nih.gov/guidelines/obesity/ob_gdlns.pdf[PDF-1.25MB]
Diabetes Prevention Program Research Group. Long-term effects of lifestyle intervention or metformin on diabetes development and microvascular complications over 15-year follow-up: the Diabetes Prevention Program Outcomes Study. The Lancet Diabetes & Endocrinology. 2015;3(11):866‒875. You can find more information about this study at the Diabetes Prevention Program Outcomes Study website.